Not too long ago I stopped at a near-by store to pick up a couple of small items.   I paid cash and as usual just stuffed the change into my purse.   It was pouring rain outside so I got my umbrella and started across the parking lot.   As I was getting into my car, I heard a voice “Miss, Miss” and a store clerk was running through the rain to catch up to me.  He told me that he accidently gave me change for a $10 instead of $20.  “We are so sorry” he said.   He then handed me a soggy $10 bill.  I thanked the clerk and got into my car.  As I watched him run back to the store, drenched, I thought about how easy it would have been for the clerk to just let it go and maybe if I noticed the issue, I would come back.  But he didn’t because he wanted to make it right.   So here’s a story about getting the wrong change that has turned into WOW.  Customers understand that people make mistakes.  It’s how you handle the fix that makes the difference.   As a result of the incident, I think my loyalty to the store has doubled.  Just goes to show you that “a little bit of change can go a long way”.